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With Tesla ahead and China rising, Hyundai races to reinvent itself

Since taking the helm of Hyundai Motor Group five years ago, Chairman Eui-sun Chung has steered the South Korean automaker to new heights, vaulting past global rivals to become the world’s third-largest car manufacturer. His leadership has been defined by bold investments and aggressive market expansion. Now, as the global auto industry enters a phase of profound disruption, Chung is doubling down once again.