In 2024, Taiwan’s smartphone shipments are projected to surpass 5 million units, driven by the expanding influence of generative AI technologies. Despite the challenges of inflation, increasing market penetration, and longer replacement cycles, the demand for AI smartphones continues to grow. With brands introducing more models and implementing innovative AI features like AI agents, the total smartphone shipments in Taiwan are expected to increase by 3-5% compared to 2024, although market share among brands is expected to experience more significant fluctuations.