Zerova adapts global marketing strategy as US EV charging market faces uncertainty

The US EV charging market is temporarily affected by numerous variables due to the 2024 US presidential election. Alex Lin, Chairman of Phihong’s EV charging market subsidiary, Zerova, stated that while the US market has slowed down, markets in Europe and Japan have shown growth, compensating for the US market’s vacancy. The overall revenue for 2024 is predicted to be about the same as 2023, with hopes of returning to a growth rate in 2025.

Continue reading

China’s struggle to boost domestic chip use in EVs

Bloomberg previously reported that China’s Ministry of Industry and Information Technology (MIIT) has instructed EV companies like BYD and Geely to increase the procurement of domestic electronic components and accelerate the adoption of locally produced semiconductor chips. Although there was an informal target for EV companies to increase the share of domestic chips to 20% by 2025, progress has been slow.

Continue reading

What Pat Gelsinger can learn from TSMC’s last layoff during financial crisis?

In his 42 months as CEO of Intel, Pat Gelsinger recently issued an internal memo announcing layoffs, sharply criticizing Intel’s deep-seated issues. He stated that Intel’s “costs are too high, profits too low, and the company is mired in bureaucracy,” emphasizing that this move is necessary to transform Intel into a leaner, simpler, and more agile company.

Continue reading