Sony announced a new gaming gear brand for PC gamers that sharpens the senses and enhances gaming ability – INZONE. The range includes INZONE gaming monitors and INZONE headsets. This new brand embraces Sony’s expertise as a pioneer in audio-visual technology, delivering features that will immerse gamers into the action with total focus. Designed for extraordinary experiences, INZONE offers a…
Targeted advertising usually sells better, especially in the technology industry. Tech companies in general won’t run widespread adversiting campaigns, and instead target sepcific professional groups. In addition to professional media, “self-media” has also become very popular. ds that echo our life and work will work best. Therefore, how much value will be there for professional tech ads broadcast during rush-hour traffic jams around science parks?
This Asia tech industry summary will mainly focus on Japan taking a step ahead of Europe and the US in semiconductor policy; Xiaomi focusing on the integration of its smartphone and AIoT products; and Hyundai Kia lagging its five major competitors in operating margin in 2021.