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Research insight: BYD reinvents itself as a global EV powerhouse

At the recently concluded IAA Mobility auto show in Munich, BYD, China’s electric vehicle giant, outlined its roadmap for solidifying its position as the world’s top EV manufacturer. With a three-pronged approach — global-scale sales, localized supply chains, and rapid-charging technology — BYD is accelerating its international expansion and distancing itself from rivals, including Tesla.