Following the surge in demand for AI glasses driven by the Meta/Ray-Ban partnership, competition has intensified this year as new players enter the field. In early September 2025, HTC officially launched the Vive Eagle, the company’s first AI glasses product, with overall sales exceeding expectations. In response, HTC is expanding production capacity and has announced the introduction of different sizes, as well as plans to expand into overseas markets as early as the end of 2025.

Escalating tariffs, high inflation, and a shift in supply chains to the US are driving up manufacturing costs, leaving little room for prices on consumer electronics and business technology to come down.

At the 2025 Snapdragon Summit, Qualcomm marked the tenth anniversary of its flagship event. CEO Christiano Amon, during his keynote address on the opening day, presented a forward-looking perspective on AI applications and detailed six strategic focus areas critical to the industry’s future evolution.