ZEITEC Semiconductor targets TDDI expansion in mobile phone aftermarket
Founded in 2010, ZEITEC Semiconductor recently held a pre-listing media briefing to outline its strategy for the mobile phone aftermarket, focusing on display bridge ICs, touch chips, and display driver integration (TDDI) products. The company noted that aftermarket growth has recently outpaced that of new devices. Currently, display bridge ICs developed under an application-specific integrated circuit (ASIC) model are the main revenue driver, enabling screen module makers to recombine different display specifications with phones. ZEITEC holds a dominant position in this segment, accounting for over 50% of the market, thanks to its ASIC-based development favored by customers.